Agility PR Solutions
Canadian-built PR platform where analysts still curate the morning briefing
Entry price
Custom quote, no published pricing
Typical annual
Not disclosed by vendor
Free trial
No self-serve trial on the vendor site; the funnel is a 15-minute sales demo
Contract
Standard billing cycle is annual; vendor says other frequencies can be accommodated
About Agility PR Solutions
Agility PR Solutions is the PR arm of Innodata, a NASDAQ-listed data engineering firm, and grew out of MediaMiser, founded in Ottawa in 2003. The pitch is all-in-one PR: a media database the vendor puts at 1.1 million plus contacts and outlets (with a self-declared 99.6 percent accuracy claim), monitoring across online news, print, broadcast, podcasts and social with over 2 billion news items indexed a year on its own figure, measurement dashboards, and a flat-fee newswire add-on. The genuine differentiator is service: human analysts curate daily executive media briefings, vetting every item for relevance, sentiment and metadata before it reaches an inbox, work most rivals leave entirely to algorithms. PR CoPilot, the AI layer, drafts releases and pitches and suggests journalists. The caveats: nothing is priced publicly, billing defaults to annual in USD, CAD or GBP, and every deal goes through a demo call. Reviewers describe it as premium-priced next to self-serve tools, and the accuracy claim is unaudited. Teams wanting a cheap sign-up-and-go tool are not the audience; mid-size comms teams that want humans in the loop are.
Full specification
Pricing & Model
- Entry price
- Custom quote, no published pricing
- Median annual cost
- Not disclosed by vendor
- Pricing model
- Annual subscription quoted per deal; modules sold individually or bundled
- Free trial
- No self-serve trial on the vendor site; the funnel is a 15-minute sales demo
- Contract required
- Standard billing cycle is annual; vendor says other frequencies can be accommodated
- Overage pricing
- Not published; quotes scale with modules, coverage and distribution volume
Searches / Topics / Queries
- What they call it
- Coverage / mentions
- Entry tier limit
- No public tiers; modules are Media Relations, Monitoring, Intelligence, Social Listening
- Mid tier limit
- Packages framed for PR Teams and for PR Agencies; agencies add Managed Services
- Enterprise limit
- Full-service monitoring with custom reporting and analyst-built briefings
- Boolean support
- Unlimited searches with Boolean logic and advanced filters
Mentions / Results
- Counting method
- Not published; searches are unlimited, monitoring scope is set on the quote
- Entry tier
- Not published
- Mid tier
- Not published
- Enterprise tier
- Not published
- Historical lookback
- Not published
Users & Seats
- Entry tier users
- Not published
- Mid tier users
- Not published
- Enterprise users
- Not published
- Extra seat cost
- Not published
Key Features
- Sentiment analysis
- Entity-level automated sentiment; analysts correct tone in curated briefings
- Emotion detection
- Not offered
- Intent classification
- Not offered
- Entity extraction
- Entity-level sentiment and AI article insights surface people, outlets and themes
- Image recognition
- Not documented
- Webhooks
- Not documented
- API access
- No public API documented; Google Analytics is the named integration
- Publishing tools
- No social publishing; instead a newswire add-on and AI-assisted email pitching
- News / media coverage
- Online news, print, broadcast TV and radio, podcasts, blogs, forums and social
- Language support
- Global coverage claimed; AI tools translate multilingually, languages not enumerated
- Interface languages
- EN
Best For
- Primary audience
- In-house comms teams and PR agencies, mid-market and up, that want database, monitoring and measurement from one vendor and are willing to pay for the analyst layer: human-curated executive briefings and managed reporting that self-serve listening tools do not attempt.
- Regional focus
- Global, from Ottawa; teams across Canada, the US and the UK
Similar platforms
Other pr & media relations tools, cheapest published price first.
€100/mo billed annually (Essential: 1 user, 1 site, up to 5,000 contacts)
Compare Agility PR Solutions and PrezlyEssential from €220/month: 4 press releases a year, 1 brand monitored, 1 newsroom market
Compare Agility PR Solutions and MynewsdeskFrom €20,000/year (Business); the final figure is scoped per setup
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